

We build anything.
You own all of it.
Custom software for dealerships, integrated with everything you already run.
What that actually means.
You rent a stack of overlapping tools, priced per seat and per rooftop. We replace the expensive middle of it with systems you own.Most stores are renting a stack of tools that overlap each other, and paying per seat and per rooftop for the privilege. We replace the expensive middle of it with systems you own, and the monthly line item drops by 40% or more.
The code, the data and the accounts are all in your name. Nobody can raise your rate or sunset a tool you depend on.The software is titled in your name: the code, the data, and the accounts it runs in. No vendor can raise your rate, sunset a tool you depend on, or hold your customer list hostage at renewal.
Discovery and the build are on us until it is running on your own inventory and leads. You pay when it does the job.Discovery, scoping and the build are on us until there is working software running on your own inventory and your own leads. You pay when it is doing the job, not when the contract is signed.
The first system goes live in about thirty days, not next quarter. You decide what comes next from experience.The first system goes live in about thirty days, not next quarter. We phase the work so you are using real software early and decide what comes next from experience rather than from a roadmap.
Lead desk
Every inbound answered in seconds, in your store's voice, matched against what's actually on the ground and booked into a test drive before a person would have opened the tab.
Phone
Nothing goes to voicemail. Sales calls, service scheduling, parts questions and the Saturday rush, all answered, logged and written back to the DMS, at 9pm the same as 9am.
Inventory and pricing
What to hold, what to price down and what to wholesale, scored every night against your real demand, your real cost and the live market, instead of a spreadsheet somebody rebuilds each Monday.
Service drive
The highest-margin department in the building, and the one nobody's software actually helps. Scheduling, declined work, open recalls and the status texts advisors never have time to send.
Back office
Deal jackets checked as they're uploaded, floorplan reconciled overnight, contracts in transit chased, and month-end reduced to a short list of exceptions worth a human's attention.
4 leads in 84 days against 19 for comparable trucks, and sitting $1,300 over market. Wholesaling beats holding it another cycle.
Every customer gets the status text the advisor never has time to send, with the approval link attached.
Two units past 90 days, with a curtailment payment due Friday.
Stock U1980 and T3841 are flooring past 90 days with a curtailment payment due Friday. Everything else tied out against the DMS without a person touching it.
Lead desk
Every inbound answered in seconds, in your store's voice, matched against what's actually on the ground and booked into a test drive before a person would have opened the tab.
Phone
Nothing goes to voicemail. Sales calls, service scheduling, parts questions and the Saturday rush, all answered, logged and written back to the DMS, at 9pm the same as 9am.
Inventory and pricing
What to hold, what to price down and what to wholesale, scored every night against your real demand, your real cost and the live market, instead of a spreadsheet somebody rebuilds each Monday.
4 leads in 84 days against 19 for comparable trucks, and sitting $1,300 over market. Wholesaling beats holding it another cycle.
Service drive
The highest-margin department in the building, and the one nobody's software actually helps. Scheduling, declined work, open recalls and the status texts advisors never have time to send.
Every customer gets the status text the advisor never has time to send, with the approval link attached.
Back office
Deal jackets checked as they're uploaded, floorplan reconciled overnight, contracts in transit chased, and month-end reduced to a short list of exceptions worth a human's attention.
Two units past 90 days, with a curtailment payment due Friday.
Stock U1980 and T3841 are flooring past 90 days with a curtailment payment due Friday. Everything else tied out against the DMS without a person touching it.
And the rest of the list.
None of this is a product with a roadmap you wait on. If you can describe the workflow, we can build it, and it can talk to what you already run.

Stop renting your software.
Tell us what your store runs today and what it costs. We'll come back with what we'd build to replace it, what you'd own, and what it saves you every month. Discovery is free, and you don't pay until it works.


