ThirdAxis is a small, senior applied-AI consulting firm based in Chicago, Illinois that designs, builds, and deploys production AI systems and automations for businesses, working remotely nationwide.

What does ThirdAxis do?

ThirdAxis builds real, working AI: always-on AI workers that handle tasks, AI strategy engagements, and custom AI features built on your own data, all deployed inside the tools your team already uses.

Which industries does ThirdAxis specialize in?

Retail and e-commerce, legal services, and accounting, though ThirdAxis works with service and operations businesses broadly.

How long is a typical ThirdAxis engagement?

Most engagements run 6 to 14 weeks, starting with a two-week fixed-scope alignment phase and ending with the client owning the system.

Is the intro call free?

Yes. Intro calls are 30 minutes, free, and useful even if we never work together. You can book one at thirdaxis.ai/contact.

Does ThirdAxis keep my data?

No. Your data stays on your own accounts and tenant, not ours. Legal deployments are AES-256 encrypted and audit-ready.

How is ThirdAxis different from other AI consultants?

ThirdAxis ships production systems instead of slide decks, staffs every project with senior people with no juniors, measures features against real numbers, and declines work it can't do well.

Does ThirdAxis charge upfront?

No. Exploration and discovery are free, and you pay only after you're satisfied with each phase of the work. There is no upfront cost.

What is ThirdAxis's mission?

To help companies through the inevitable transition to AGI, so they keep growing as the models get better and the world changes. We build the systems that let a business compound on improving AI rather than be left behind by it.

ThirdAxis AI

For immediate release

Pride Holdings Group engages ThirdAxis AI to develop the Pride+ Membership App

A new digital platform, expected to launch before the end of 2026, connecting members across the Pride Holdings ecosystem.

Orlando, FLSeptember 2026OTC: PHSE

Orlando, FL— Pride Holdings Group (OTC: PHSE) today announced that it has engaged ThirdAxis AI LLC to develop the Company's Pride+ Membership App, a new digital platform designed to connect members with benefits, experiences, offers, and services across the growing Pride Holdings Group ecosystem.

The Pride+ Membership App is currently expected to be released before the end of 2026 and represents an important component of the Company's broader strategy to create a connected membership platform serving the LGBTQ+ community and its allies.

The planned app is expected to serve as the digital hub for the Pride+ Membership Club, providing members with convenient mobile access to benefits across Pride Holdings Group businesses, brands, venues, and participating partners.

The Company intends to expand the platform over time as additional businesses, brands, strategic partners, and benefits are added to the Pride+ ecosystem.

“The Pride+ Membership App is an important part of our vision for building a connected ecosystem around Pride Holdings Group. Our goal is to give members one convenient platform that connects them to experiences, benefits, businesses, and brands throughout our organization. Engaging ThirdAxis AI moves us another step closer to bringing that vision to market before the end of 2026.”

Tim Majors, Interim Chief Executive Officer, Pride Holdings Group

Pride Holdings Group believes the Pride+ Membership Club has the potential to become an important component of its broader consumer strategy by connecting members across multiple operating divisions through a single digital platform.

As the Company continues to expand its portfolio, management expects the Pride+ platform to provide additional opportunities to introduce customers to new Pride Holdings Group businesses, products, destinations, entertainment, and experiences.

Additional information regarding the Pride+ Membership App, membership options, participating businesses, features, benefits, and the official launch schedule is expected to be announced as development progresses.

About Pride Holdings Group

Pride Holdings Group is a publicly traded holding company focused on acquiring, operating, and scaling LGBTQ+ oriented hospitality, nightlife, entertainment, and real estate assets. Through its portfolio of venues, events, and branded experiences, the Company aims to create safe, inclusive, and economically sustainable community spaces while delivering long-term value to shareholders.

About ThirdAxis AI

ThirdAxis AI is an applied-AI and software firm that builds production systems inside real businesses, not pilots that go nowhere. From mobile apps to backends to AI-driven workflows, ThirdAxis ships products that run at scale, owned end to end by one accountable team.

thirdaxis.ai

Media contact

Media Relations, Pride Holdings Group
press@prideholdingsgroup.com
www.prideholdingsgroup.com

Forward-looking statements

This press release contains forward-looking statements within the meaning of applicable securities laws. These statements are subject to risks and uncertainties that could cause actual results to differ materially. Pride Holdings Group undertakes no obligation to update forward-looking statements except as required by law.